Designing Bicultural Events: Tips for Cultural Engagement
Over the past two decades, I’ve seen how design choices can elevate an event from “nice” to “maravilloso.” In our Mexican and Mexican American culture, Diseño (design) is more than…
Read MoreCommunity Impact Equals Economic Growth: Empowering Local Businesses and Our Shared Heritage
Hola de nuevo, it’s María Lupe. If there’s one powerful truth I’ve discovered in my decades of event planning, it’s that events have the potential to boost local economies while…
Read MoreLead With Culture: Turning Your Event into a Meaningful Movement
I’m excited to discuss a topic that’s particularly close to my heart: Leading with Culture! When I started as a young event planner in my early 20s, I mainly focused…
Read MoreCuentas Claras, Amistades Largas: Transparency with Vendors Builds Trust
Transparency with Attendees and Vendors Creates Trust! Over the last 20 years, I’ve learned that one of the biggest mistakes event planners can make is skimping on communication. Confusion and…
Read MoreStrong Digital Marketing Impulsa la Conexión
I have spent over two decades shaping, planning, and executing events honoring our Hispanic heritage. I’ve learned through the years that a robust digital marketing strategy is vital for any…
Read More